Tuesday, August 8, 2017

No Way to Fill a Heart

I saw this sign in a used clothing store the other day:

It's funny, in a way, that it's posted behind the area where all of the used purses are hung (Kate Spade $110! Michael Kors $45! Coach $82!), but the words are pretty annoying:

As the purse is emptied, the heart is filled.

Now, if the purse is being emptied because its owner is sharing with others, that might be one thing. I could see that helping to fill your metaphorical heart.

But I don't think that's what it means. It's saying that as you buy things, the hole inside your self is filled up with the stuff you bought. Right? Especially in the context of a retail store, that's what it means.

No, no, no. We can't fill the holes we may have in our souls with stuff we buy. Beliefs like that are a major reason for our consumerist, climate-destroying culture. And to see it turned into a joke is pretty irksome.


And the fact that it's even about purses in the first place... ugh. Only the longest-term readers of this blog will remember that I have a thing about purses in general.

1 comment:

Michael Leddy said...

I took it as a sappy message with a weird point: be generous, and feel good about yourself as you buy a purse. Not as bad as the way you see it, but bad enough. Now if that poster were sitting at a register, next to a canister for some sort of charity, that might redeem it, sort of.