Wednesday, September 24, 2008

American Legion Posters Go Green

I was reading through boingboing.net as I often do, and saw a link to the American Legion's online collection of World War II posters. They've got really large scans of dozens, maybe hundreds, of these classics.

Woman with groceries saying I'll carry mine too! to save tires and car full of people, saying Help win the war, Squeeze in one more
This was a time when the best minds in American advertising turned their skills toward winning the war in every way possible.

Soldier behind a big gun, poster says He needs more than guts! He needs weapons made from your junk
Their goal: to enlist the unenlisted in the war effort through gas conservation, victory gardens, and scrap drives.

Soldier's looking you in the eye with big headline Have you REALLY tried to save gas by gettinginto a car club? and illustratio of vegetables with headline Your Victory Garden Counts More than Ever!
Come to think of it, the messages on these posters have a lot of resonance right now as well...if you think of global warming as the enemy.

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